How Order Editing
started as a company
In 2022 we built a Shopify app for MrBeast.
I (Hamish McKay) was his customer experience manager; stuck handling thousands of order edit tickets each month.
Kiril Climson was an entrepreneur in Canada known for building enterprise Shopify apps. He was exactly who I needed to build my idea — and incredibly, he replied to my DM on Twitter.
The first version of Order Editing was used by over 36,000 MrBeast customers that year. I remember waking up and it being a ghost town in customer service.
No address change requests and no cancel order tickets.
With the solution validated it was time to launch on the Shopify app store.
We went full time in January 2024.
Partnered with thousands of brands.
Hired our first 10 employees.
Made Forbes 30 under 30.
And now we're on a mission to give every brand a case study result. Because we know that done right—we'll eliminate 98% of your order editing requests and make you six figures.
My best,
Hamish McKay
Our story
We built a Shopify app and were fortunate to have the world's biggest YouTuber and Shopify poster boy - MrBeast, as our pilot.
Wall of love
Read our public app reviews of our software and team that supports you.
“Order Editing has been a game-changer in reducing...
“Order Editing has been a game-changer in reducing customer contacts. Even better, it’s empowered our customers to seamlessly add additional items to their original order — driving both convenience and incremental revenue.”
'Order Editing has become an essential piece of...
'Order Editing has become an essential piece of our tech stack. Customers can change addresses, add products, apply forgotten discounts, etc., all from the confirmation email or order page and changes flow through correctly to our 3PL, shipping software, and warehouse operations. We’ve also captured extra revenue by giving customers a nudge to add items before shipping. If you’re on Shopify and want to provide better customer experience while saving time, this app is a no-brainer.'
'Order Editing has been a game-changer in reducing...
'Order Editing has been a game-changer in reducing customer contacts related to address changes, payment updates, and quantity modifications. Even better, it’s empowered our customers to seamlessly add additional items to their original order — driving both convenience and incremental revenue.'
'Since partnering with Order Editing we’ve gone...
'Since partnering with Order Editing we’ve gone from 800 support tickets a month, to almost zero. My favourite metric (and one that the boss is particularly happy about) is that OE makes us an £1 in additional revenue per order thanks to it’s upsell features. I’m a big advocate to other brands to make the most of this software. The ROI rivals even email marketing…'
'The support and expertise from the entire Order...
'The support and expertise from the entire Order Editing Team has been nothing short of fantastic. From onboarding and beyond, they are there to help you deliver incredible results and make the customer journey even better along the way. Their team never rests, and they continue to provide great updates to the app! I would absolutely recommend that you have a chat with their team and get on board.'
Flashback Review
Order editing features distinguish this app from competitors. Founders continuously improve functionality. Minor issues noted but outweighed by benefits.
Sous Chef Review
The app has enabled self-service order corrections and post-purchase upsells for our customers. The integration with our 3PL software is seamless, and having direct Slack access to the developers has been invaluable for quick support.
Oyo Skincare Review
Enhanced post-purchase experience with seamless order editing integration. Upsell feature boosts AOV. It legit looks like a Shopify section. Friendly team with excellent support.
Vacay Swimwear Review
Strong customer service and we've seen significant revenue generation from the upselling capabilities. The app looks completely native on our site - customers love it.
Raycon Review
Q4 onboarding saved team time and energy while generating revenue.
Steady Freddy Review
Exceptional customer service quality and responsiveness. The app is easy once you get the hang of it, and the support team provides prompt assistance whenever needed.
alice mushrooms Review
Decreased cancellation and address-update tickets. Seamless installation with top-notch support. Self-sustaining system reduces CX manager workload significantly.
