ReCharge

Subscription Flexibility with ReCharge + Order Editing

ReCharge powers subscriptions for over 20,000 brands on Shopify. When combined with Order Editing, your subscribers gain unprecedented control over their upcoming orders—adding products, swapping items, and customizing their subscription experience without support tickets.

How the Integration Works

Order Editing extends ReCharge's capabilities, giving subscribers a seamless way to modify their upcoming orders:

Subscriber Self-Service

Customers can access their upcoming subscription order and:

• Add one-time products to their next shipment
• Increase quantities of subscription items
• Add new subscription items to their cadence
• Swap variants (sizes, flavors, colors)
• Update shipping address for upcoming deliveries

Smart Order Window

The integration respects ReCharge's subscription logic:

• Edit window opens when the next charge is created
• Changes sync automatically to the subscription order
• Billing adjusts for added items
• Fulfillment receives the complete, modified order

Key Benefits for Subscription Brands

1. Increase Average Order Value

Subscribers often want to add products between shipments:

• "I'm running low on another product"
• "I want to try that new flavor"
• "Can I add a one-time gift?"

Result: Brands see 15-25% higher AOV on subscription orders with edit-enabled additions.

2. Reduce "Skip" and Cancellations

When subscribers can customize their orders, they have less reason to skip:

• Don't need everything this month? Remove one item instead of skipping
• Want something different? Swap instead of cancelling
• Need more? Add instead of placing a separate order

Result: 34% reduction in skip rates for brands using Order Editing.

3. Eliminate Support Tickets

The most common subscription support requests become self-service:

• "Add something to my next order" → Self-service
• "Change my flavor" → Self-service
• "Update my address for next shipment" → Self-service
• "I need more this month" → Self-service

Result: 60% reduction in subscription-related support tickets.

Real Results from ReCharge Merchants

Supplements Brand

A protein and vitamins subscription company:

• $340,000 in additional revenue from one-time additions annually
• 28% increase in average subscription order value
• 45% reduction in "skip" actions
• LTV increase of $47 per subscriber

Coffee Subscription

A specialty coffee roaster using ReCharge:

• 67% of subscribers used order editing at least once
• $12.50 average additional revenue per modified order
• NPS increased by 18 points after launch
• Churn reduced by 23% in modified orders

Beauty Box Subscription

A curated beauty subscription:

• 89% customer satisfaction with subscription flexibility
• $890,000 in upsell revenue from product additions
• Zero support tickets for simple order modifications
• Subscriber retention improved by 31%

Technical Integration

How Orders Flow

1. ReCharge creates upcoming order → Charge scheduled
2. Order Editing activates → Edit window opens for subscriber
3. Subscriber modifies order → Changes saved to Order Editing
4. Charge processes → Modified order syncs to ReCharge
5. Fulfillment receives → Complete order with all modifications

Supported Modifications

Action	Impact on ReCharge
Add one-time product	Creates one-time line item
Add subscription product	Adds to subscription cadence
Increase quantity	Updates subscription quantity
Swap variant	Changes subscription variant
Remove item	Reduces or removes from order
Update address	Syncs to subscription address

Integration Requirements

• ReCharge Pro plan recommended
• Shopify Plus (for checkout extensions)
• Order Editing Standard plan or higher

Use Cases

The "Add to My Next Box" Experience

A subscriber logs into their account and sees:

"Your next order ships in 5 days. Want to add anything?"

They browse your catalog, add a new product, and it's included in their next shipment—all without creating a separate order or contacting support.

Flavor/Variant Swapping

For subscription products with multiple variants:

"Tired of vanilla? Switch to chocolate for your next delivery."

Subscribers can experiment with different options while maintaining their subscription cadence.

One-Time Gifts

Subscribers can add gift products for the holidays:

"Add a gift box to your November delivery for 15% off."

Perfect for seasonal promotions and increasing holiday revenue from your subscriber base.

Setting Up the Integration

Phase 1: Connect (Day 1)

• Link ReCharge and Order Editing accounts
• Configure which subscription orders are editable
• Set edit window timing relative to charge dates

Phase 2: Customize (Days 2-3)

• Design the subscriber edit experience
• Configure which products can be added
• Set up pricing rules for additions
• Create promotional campaigns

Phase 3: Launch (Day 4+)

• Notify subscribers about new flexibility
• Monitor initial usage patterns
• Optimize based on subscriber behavior

Subscription-Specific Features

Intelligent Pricing

• One-time products can have different pricing than subscription products
• Bundle discounts apply to mixed carts
• Subscriber discounts extend to one-time additions

Smart Product Recommendations

Show subscribers products that complement their subscription:

• "People who get [their subscription] also love..."
• "Complete your routine with..."
• "New arrivals you might like..."

Subscription Upsell Opportunities

Turn one-time additions into subscriptions:

"Love this product? Subscribe and save 15%."

Convert one-time additions into new recurring revenue.

Why Subscription Brands Choose This Integration

"Our subscribers used to email us constantly asking to add products to their next order. Now they do it themselves in 30 seconds. Our subscription revenue per customer has increased 23% since implementing Order Editing."

— VP of Growth, Subscription Brand

The ReCharge + Order Editing integration transforms your subscription experience from rigid to flexible, increasing retention and revenue while eliminating support burden.